Business Cards

Business Cards

Flyers & Brochures

Pull Up Banners

Presentation Folders

Presentation Folders

Artwork Specs for Business Cards

  • Size, Bleed and Margins

    Please ensure your artwork has the exact size of your printing product.  A bleed of 3mm must be added to every side, and we recommend a 3mm margin inside from the edge. Trimming can shift slightly in any direction, so be smart in how you prepare artwork near the trim line.

    Note about bleeds in Photoshop.
  • File FormatAdobe Acrobat Template

    PDF is the preferred file format for supplying artwork.  You may use your preferred program to create artwork, as long as the program can export a final PDF suitable for printing.  We recommend using Adobe Creative Suite, and our blank templates with the correct specs.

  • Colour Format

    Use a CMYK colour format in your artwork. If your artwork contains RGB colour, it will be automatically converted to CMYK which sometimes produces unexpected results.

  • Resolution

    Use vector artwork for the best results, and 300dpi resolution for any images.  Lower resolutions will produce fuzzy or pixelated printing.

  • Black

    For a rich and smooth black print, we recommend using a CMYK mix similar to 40,40,10,100.   Using a pure black (0,0,0,100) is suitable for type, but can appear less than “black” with backgrounds.

  • Multiple Pages

    Booklets with multiple pages require a single PDF with each printed page represented by 1 page in your PDF.  For example, an 8pp booklet will need PDF artwork with 8 pages. Do not be concerned whether “page 1” will be on the same sheet as “page 8”, and just provide all of the pages in order (1-8) in a single PDF.

    Read more about artwork for booklets & magazines.

  • Folding & Scoring

    Folding and scoring is often placed in a standard position, eg folded in half.  If you require a custom placement for folding or scoring, please provide a separate proof document displaying exactly where the fold or score should be placed.  You may also want to describe the placement in your order notes.

Where The Trade Buys